An edition of E-commerce
(2002)
E-commerce
business, technology, society
6th ed.
by Kenneth C. Laudon, Carol G. Traver, Carol Guercio Traver, and Carol Traver
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Last edited by Navdeep Kaur373
February 26, 2024 | History
In the 14 years since it began in 1995, electronic commerce has grown in the United States from a standing start to a $228 billion retail business and a $3.4 trillion business-to-business juggernaut, bringing about enormous change in business firms, markets, and consumer behavior.
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Subjects
Electronic commerce, Information technology, Internet marketing, Commerce electronique, Marketing sur Internet, E-commerce, Technologie de l'information, Marketing, Informatietechnologie, Internet, Internet, economic aspects, Internet, social aspects, Social aspects, Marknadsforing via Internet, Sociala aspekter, Elektronisk handel, Marknadsföring via Internet, Comercio electronico, Mercadotecnia por Internet, Tecnologia de la informacion, E-Business, Geschäftsmodell, Informationstechnik, Telemarketing, Informationsgesellschaft, Electronic data processing, Commerce électronique, Hf5548.32 .l38 2002, 658.8/4, E-commerce - reference, Business technology - information systems, Online marketingShowing 8 featured editions. View all 16 editions?
| Edition | Availability |
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1
E-commerce: business, technology, society
2012, Pearson, Prentice Hall
in English
- 8th ed.
0138018812 9780138018818
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2
E-commerce: business, technology, society
2010, Prentice Hall
in English
- 6th ed.
0136100570 9780136100577
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3
E-commerce: business, technology, society
2009, Pearson Prentice Hall
in English
- 5th ed.
0136007112 9780136007111
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4
E-Commerce: Business,Technology, Society (4th Edition)
January 7, 2008, Prentice Hall
Hardcover
in English
- 4 edition
0136006450 9780136006459
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5
E-Commerce: Business, Technology, Society (3rd Edition)
March 22, 2006, Prentice Hall, Pearson/Addison Wesley
in English
0131735160 9780131735163
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6
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7
E-commerce: business, technology, society
2003, Pearson/Addison Wesley
in English
- 2nd ed.
032120056X 9780321200563
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8
E-commerce: Business, Technology, Society
January 15, 2002, Addison Wesley Publishing Company, Addison Wesley
in English
0201748150 9780201748154
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Book Details
Table of Contents
Part 1: Introduction to e-commerce. The revolution is just beginning ; E-commerce business models and concepts
Part 2 : Technology infrastructure for e-commerce. The Internet and Word Wide Web: e-commerce infrastructure ; Building an e-commerce web site ; Online security and payment systems
Part 3 : Business concepts and social issues. E-commerce marketing concepts ; E-commerce marketing communications ; Ethical social and political issues in e-commerce
Part 4: E-commerce in action. Online retailing and services ; Online content and media ; Social networks, auctions, and portals ; B2B e-commerce: supply chain management and collaborative commerce.
Edition Notes
Includes bibliographical references (pages R-1-R-16) and index.
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| February 26, 2024 | Edited by Navdeep Kaur373 | Edited without comment. |
| December 19, 2023 | Edited by ImportBot | import existing book |
| December 19, 2023 | Edited by ImportBot | import existing book |
| August 19, 2022 | Edited by ImportBot | import existing book |
| October 15, 2009 | Created by WorkBot | add works page |