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"Even with the pervasiveness of broadband and high-speed communication technologies, many consumers are not adopting the latest technologies. This book develops a conceptual model for examining consumer adoption, usage, and impact of broadband utilizing various methodologies, providing a clear window into the rational decisions of potential broadband consumers"--Provided by publisher.
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Previews available in: English
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Consumer Adoption and Usage of Broadband
August 7, 2007, IRM Press
Hardcover
in English
1599047837 9781599047836
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- Created April 30, 2008
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