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A 157-page description of the 1933 Chicago World's Fair "A Century of Progress," with extensive photos of the fair and of Chicago. It contains descriptions of the exhibits, a schedule of events, and advertisements.
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Chicago. Century of Progress International Exposition, 1933, Description and travel, Pictorial worksPlaces
ChicagoTimes
1933Showing 1 featured edition. View all 1 editions?
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On that morass of black mud, stagnant with water and overgrown with wild onion, has risen a modern Bagdad, its limitless horizons etched with the delicate tracery of steel skyscrapers, and its borders a succession of garden suburbs, model industrial villages and golden beaches where freighters lie, their masts aflutter with the flags of all nations.
In 1893 a smaller and more gullible world thrilled to the knowledge that President Grover Cleveland, by pressing a button, had opened the gates of the World's Columbian Exposition. But on May 27th, 1933, a larger and more sophisticated world looked on with almost unbelieving eyes as a star, forty light years of 240 trillion miles away, threw the switch that started the illuminating machinery of Chicago's second world's fair--A Century of Progress.....No visitor who beheld the spectacular lighting display that followed could longer question the reality of the 1933 Babylon arisen there.
opened the gates of the World's Columbian Exposition. But on May 27th, 1933, a larger and more sophisticated world looked on with almost unbelieving eyes as a star, forty light years of 240 trillion miles away, threw the switch that started the illuminating machinery of Chicago's second worlds fair--A Century of Progress.....No visitor who beheld the spectacular lighting display that followed could longer question the reality of the 1933 Babylon arisen there. (page 25)
It sums up the optimism of the fair, and the organizer's faith in science.
The only thing, for instance, that the House of Glass has in common with its next door neighbor, the House of Tomorrow, is a matchless view across Lake Michigan. But even that is not static. For the House of Tomorrow is built upon a turntable so that its view may change with the moods of its occupants. And the enamel, the steel, common brick, synthetic stone, ordinary lumber, Florida stucco, cypress, and fabric houses have not even view in common.
Whether or not the new century for which these truly are new are designed will be able to eliminate neighbors who throw rocks, those who dwell in glass houses similar to the one on display need not worry...
Some of these structures were shipped out on barges and reconstructed on the Indiana shore of Lake Michigan. I visited them today. Unfortunately the House of Tomorrow doesn't rotate; the turntable didn't make the trip.
No stage spectacles are these, but living exhibits, composed of red-skinned men and maidens who are temporarily living within the landscaped Exposition grounds exactly as their grandfathers lived in the woods and on the plains of North America a century ago.
Dedicated to all the happy children who wander through it during A Century of Progress is the little folks' land of make-believe at the southerly end of Northerly Island--the Enchanted Island.
A veritable wonderland, people with the giant figures of such story-book heroes as the Tin Woodman and the Scarecrow, it centers about a miniature mountain that rises out of an artificial sea and down whose synthetic slopes children may slide.
Close by this mountain is the Children's Theater where plays are given for, by, and of children under the supervision of the Junior League of Chicago. And adjacent to it is the terminus of the miniatrue railway in whose pocket-sized coaches children may climb mysterious hills, wind in and out of shadowy caves, and travel along the shores of a seemingly big sea.
From the center of this enchanting island, landscaped paths radiate to a hundred other thrills. One leads to a miniature farm, stocked with the babes of the animal kingdom, baby chicks and goslings, a calf, lamb, colt, even a young burro. Others carry youthful visitors to Tony Sarg's marionette show, a house built of marbles, the crayon shop, an 8-track electric train, a merry-go-round, and a giant swing, a wading pool, and a beach with plenty of sand for digging.
Not the least of the Islands attractions are its checking facilities; here parents may leave their young in the care of trained nurse, confident of their safety as well as entertainment.
How did they ever convince those children to leave?
Carpets Washed and Dried Right On Your Floor!
YOU, too, can have our Speedy, Safe, Sanitary Service
With our New Hamilton Beach Carpet Washers and H.B. Compound we cannot injure the most delicate rug or carpet. Ours is the only method with DAMAGE insurance.
Visit Us in Home Planning Hall
"A Century of Progress"
For our nearest operator write or phone
20th CENTURY CARPET CLEANERS
309 South Dearborn Street CHICAGO
Phone Harrison 1614
This quarter-page ad is one of the six ads in the entire book:
1/4-page for Berlitz language classes,
a double-page spread for a travel agency
three full-page ads: one for a furniture store, one for a furrier, and one for another carpet cleaner
Strange that two ads out of six were for carpet shampooers.
We want a reputable, honest man in each county. This man does not need to have any special experience or more than ordinary ability. He may now be a clerk, a merchant, a salesman, a farmer or an earnest laborer. He must be honest, fair and courteous.
Such a man, we will start in business for himself. You can make far above average profits in the rug and carpet business--a high-grade business all your own. No shop necessary. The Hamilton Beach Rug and Carpet Washer finishes rugs and carpets like new on the customer's floor.
$125 A WEEK IN YOUR OWN BUSINESS
Thousands of men how have surprisingly large incomes from only one Hamilton Beach Rug and Carpet Washer. Many are earning from $125 to $200 per week--some considerably more.....
The Hamilton Beach Rug and Carpet Washer is very simple. Anyone can run it. Electricity does the work....Send coupon for booklet explaining everything.
BACKED BY $58,000,000 COMPANY
Every H.B. Rug & Carpet Washer is guaranteed by a 135-year old $58,000,000 company. You take no risk. The U.S. Govt., Statler and other leading hotels use it.
The complete equipment is inexpensive. From the start, you have your own business--one that is profitable and of which you can be proud.
This is the method selected to do the work at "A Century of Progress" (1933 World's Fair, Chicago). It is the only method that is covered by DAMAGE insurance.
When visiting "A Century of Progress" see this wonder-washer in action. Main floor of the Home Planning Hall.
This is your invitation to join the ranks of successful business men. Let us show you the way to a dignified and highly profitable business of your own. Delay in writing may cost you your opportunity.
SEND COUPON NOW!
CARPET WASHER CO.
309 So. Dearborn Street
Chicago, Illinois
Dept. C
Gentlemen:
Kindly send me full details about your RUG AND CARPET WASHER and how I can have a big-paying business of my own.
Name
Address
City and State
It sets the Century of Progress in an age when an earnest man could harness the power of electricity to build himself a profitable business.
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