An edition of Ratings analysis
(1991)
Ratings analysis
theory and practice
by James G. Webster, James Webster, Patricia F. Phalen, and Lawrence W. Lichty
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Subjects
Ratings, Methodology, Radio programs, Radio audiences, Television programs, Television audiences, Television viewers, Rating, Media studies, Television - General, Performing Arts, Marketing - Research, Technology & Industrial Arts, Performing Arts/Dance, General, Mass Media - General, Performing Arts / Mass Media, Television programs, ratingShowing 1 featured edition. View all 11 editions?
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Ratings analysis: theory and practice
1991, L. Erlbaum Assocociates
in English
080580949X 9780805809497
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Edition Notes
Includes bibliographical references (p. 264-278) and indexes.
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- Created April 1, 2008
- 16 revisions
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| December 7, 2022 | Edited by ImportBot | import existing book |
| May 13, 2022 | Edited by ImportBot | import existing book |
| September 15, 2021 | Edited by ImportBot | import existing book |
| September 15, 2021 | Edited by ImportBot | import existing book |
| April 1, 2008 | Created by an anonymous user | Imported from Scriblio MARC record |