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Church marketingShowing 1 featured edition. View all 1 editions?
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Building strong congregations: attracting, serving, and developing your membership
2009, Autumn House Pub.
in English
0812704908 9780812704907
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Table of Contents
The intersection of marketing and religion
The heart of twenty-first century marketing
An application of the effective marketing process model : starting a grief ministry
Serving people effectively : the responsive congregation
How to understand : marketing research
What to understand : factors influencing behavior
Thinking like a marketing strategist : fundamental marketing concepts
Market segmentation, targeting and positioning
Strategic marketing planning
Product, place, and price decisions
Advertising and public relations decisions
Fundraising decisions
Fellowship marketing
Evaluating our programs.
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- Created December 12, 2008
- 6 revisions
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December 20, 2020 | Edited by MARC Bot | import existing book |
April 28, 2011 | Edited by OCLC Bot | Added OCLC numbers. |
April 16, 2010 | Edited by bgimpertBot | Added goodreads ID. |
March 2, 2010 | Edited by ImportBot | Found a matching Library of Congress MARC record |
December 12, 2008 | Created by ImportBot | Imported from Library of Congress MARC record |