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Internationally acclaimed fundraising consultant Ken Burnett has completely revised and updated his classic book Relationship Fundraising to offer fundraising professionals an invaluable resource for learning the techniques of effective communication with donors in the twenty-first century. Filled with illustrative case histories, donor profiles, and more than two hundred action points, this groundbreaking book shows fundraisers how to Implement creative approaches to relationship-building fundraising Avoid common fundraising errors and pitfalls Apply the vital ingredients for fundraising success Build good relationships through marketing Achieve a greater understanding of their donors Communicate effectively with donors--using direct mail, the press, television, the telephone, face-to-face contact, and more. Prepare for the challenges of twenty-first century fundraising
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Previews available in: English
Subjects
Business, Nonfiction, Spendensammlung, Fund raisingShowing 3 featured editions. View all 3 editions?
Edition | Availability |
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1
Relationship Fundraising: A Donor Based Approach to the Business of Raising Money
June 15, 2002, Jossey-Bass
Hardcover
in English
- 2 edition
0787960896 9780787960896
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WorldCat
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2
Relationship Fundraising
2002, John Wiley & Sons, Ltd.
Electronic resource
in English
0787966819 9780787966812
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WorldCat
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3
Relationship Fundraising
December 1993, White Lion Press
Hardcover
in English
0951897101 9780951897102
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Book Details
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First Sentence
"The night-time adventure on the Bristol-to-London train that I described in the Preface was the trigger, but it has little to do with why I decided to write Relationship Fundraising in the first place."
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- Created June 17, 2010
- 5 revisions
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August 19, 2020 | Edited by ImportBot | import existing book |
July 31, 2012 | Edited by VacuumBot | Updated format 'electronic resource' to 'Electronic resource' |
April 28, 2011 | Edited by OCLC Bot | Added OCLC numbers. |
June 19, 2010 | Edited by ImportBot | Added new cover |
June 17, 2010 | Created by ImportBot | Imported from marc_overdrive MARC record |