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Aimed at professional photographers, designers, and printers who desperately need to collaborate on a workflow that reproduces CMYK properly, this book delivers a clearly defined process for creating, preparing, and outputting digital files for optimal results. The design world been clamouring for this type of book for a long time since it's often hard to know who has ownership of each small, yet significant, step in the digital design process. This is a book about the conversion process to CMYK and the need for printers, photographers, and designers to stop blaming each other for bad, inconsistent work and to get a process for printing that consistently works. For example, the color that the photographer expects is the color that the printer prints. In CMYK 2.0: A Cooperative Workflow for Photographers, Designers, and Printers McCleary proposes a whole new workflow that could become the industry standard by offering a clear path through the chaotic, sometimes inscrutable world of CMYK reproduction. He redefines the traditional roles of each of the participants (photographer, designer, and printer), demystifies the often-obtuse information about the process, and outlines new standards of practice that will lead to a more integrated and organic workflow that's easier on everyone and that results in superior, predictable output.
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CMYK 2.0: a cooperative workflow for photographers, designers, and printers
2009, Peachpit
in English
0321573463 9780321573469
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- Created June 22, 2010
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November 2, 2021 | Edited by ImportBot | import existing book |
September 15, 2012 | Edited by VacuumBot | Updated format 'eBook' to 'E-book'; Removed author from Edition (author found in Work) |
June 22, 2010 | Created by ImportBot | Imported from marc_overdrive MARC record |