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Outlines the history and purpose of advertising, discusses target audiences, the techniques advertisers use, hidden advertisements, limits on advertising, and ways to strike back at advertisers, and suggests related activities.
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Made you look: how advertising works and why you should know
2013, Annick Press
in English
- Rev. ed.
1554515610 9781554515615
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Includes bibliographical references and index.
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- Created July 18, 2019
- 5 revisions
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December 20, 2023 | Edited by ImportBot | import existing book |
November 2, 2021 | Edited by ImportBot | import existing book |
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August 22, 2020 | Edited by ImportBot | import existing book |
July 18, 2019 | Created by MARC Bot | Imported from marc_openlibraries_sanfranciscopubliclibrary MARC record |