Motown was part of growing up in the 1960's and 70's. An amazing number of well-known stars worked for Motown: Diana Ross and the Supremes, Martha Reeves and the Vandellas, Gladys Knight and the Pips, Smokey Robinson and the Miracles, Jr Walker and the All Stars, Mary Wells, Stevie Wonder, Marvin Gaye, Tammi Terrell, Edwin Starr, David Ruffin, Eddie Kendricks, Lamont Dozier, Shorty Long, the Temptations, the Four Tops, the Fifth dimension, the Marvelettes, the Contours, the Isley Brothers, the Spinners, the Originals, the Jackson Five, the Commodores, Rare Earth, Rick James, and many others. Most were Motown stars. Many started and ended with Motown. Motown is important for other reasons. A black company, Motown made black music popular among Americans of all ages.