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Realtheorie des Marketing: Gestalt und Erkenntnis
2002, Mohr Siebeck
in German
3161478355 9783161478352
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Edition Notes
Originally presented as the author's Habilitationsschrift--Ludwig-Maximilians-Universität, München, 2001.
Includes bibliographical references (p. [407]-452) and index.
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- Created December 7, 2020
- 3 revisions
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November 15, 2023 | Edited by MARC Bot | import existing book |
January 17, 2023 | Edited by ImportBot | import existing book |
December 7, 2020 | Created by MARC Bot | Imported from Library of Congress MARC record |