Principles of Marketing - H5P Edition

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Last edited by ImportBot
May 25, 2022 | History

Principles of Marketing - H5P Edition

<i>Principles of Marketing - H5P Edition</i> teaches the experience and process of actually doing marketing - not just the vocabulary. It carries five dominant themes throughout in order to expose students to marketing in today's environment: Service dominant logic, sustainability, ethics and social responsibility, global coverage, and metrics. This text includes over 75 interactive H5P activities.

Publish Date
Language
English

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Edition Availability
Cover of: Principles of Marketing - H5P Edition
Principles of Marketing - H5P Edition
2022-01-21, BCcampus Open Publishing, Pressbooks
Ebook in English

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Book Details


Contributors

Contributor
Biggi Weischedel

The Physical Object

Format
Ebook

ID Numbers

Open Library
OL37938156M

Source records

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May 25, 2022 Created by ImportBot Imported from pressbooks:https: record