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"This Element is an excerpt from The Truth About the New Rules of Business Writing (ISBN: 9780137153152) by Natalie Canavor and Claire Meirowitz. Increasingly, large organizations are finding an active Twitter "presence" essential to branding and customer interface. If you're an entrepreneur, a professional, or a consultant, Twitter can be great for your purposes, too. But super-speeding the delivery system does not mean you should short-shrift the writing process. On the contrary: Look at texting and tweeting as the ultimate self-edit--a sort of final writing exam"--Resource description page.
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To tweet or not to tweet: writing effective text messages for business
2010, Pearson Education publishing as FTPress Delivers
in English
0132546124 9780132546126
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Description based on resource description page (viewed Apr. 29, 2010).
"An e-burst of inspiration from the best books"--Cover.
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