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Alex Rogo is the manager of a failing manufacturing plant who receives an ultimatum from corporate headquarters: Turn the situation around in three months or the plant will be scrapped. With help from a mysterious mentor, Rogo discovers a revolutionary new way to do business—a way for people in any field of endeavor to increase productivity, profitability, and personal fulfillment.
A business book disguised as a novel, a love story about the manufacturing process, and an exhilarating adventure in human potential, The Goal is changing how America does business. First published in 1984, it became an underground bestseller; today it's used by thousands of companies and taught in hundreds of business schools. Includes the author's personal story, "My Saga."
This third edition includes case study interviews. Professional readers recreate interviews that David Whitford, Editor at Large with Fortune Small Business, conducts with the author Eli Goldratt and with business professionals from General Motors, Thomson-Shore, Security Federal Banks and others who put the principles of The Goal into action
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Previews available in: English
Showing 3 featured editions. View all 14 editions?
Edition | Availability |
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1
The goal: a process of ongoing improvement
2008, North River Press
in English
- 3rd rev. ed., 25th anniversary ed.
0884271951 9780884271956
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2
The Goal: The Novel That Is Changing American Business
September 1, 1993, Highbridge Audio
in English
0453008429 9780453008426
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- Created April 29, 2008
- 5 revisions
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September 13, 2021 | Edited by Jenner | Merge works |
August 6, 2010 | Edited by IdentifierBot | added LibraryThing ID |
April 14, 2010 | Edited by Open Library Bot | Linked existing covers to the edition. |
December 14, 2009 | Edited by WorkBot | link works |
April 29, 2008 | Created by an anonymous user | Imported from amazon.com record |