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The third edition of this popular textbook has been brought fully up-to-date to offer comprehensive coverage of international marketing issues towards the millennium and beyond.
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Previews available in: English
Edition | Availability |
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1
International Marketing (Chartered Institute of Marketing)
January 1998, Butterworth-Heinemann
Paperback
in English
- 3Rev Ed edition
0750622415 9780750622417
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- Created April 29, 2008
- 9 revisions
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January 19, 2024 | Edited by MARC Bot | uppercase bwbsku local_id |
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