| Record ID | harvard_bibliographic_metadata/ab.bib.00.20150123.full.mrc:323640228:980 |
| Source | harvard_bibliographic_metadata |
| Download Link | /show-records/harvard_bibliographic_metadata/ab.bib.00.20150123.full.mrc:323640228:980?format=raw |
LEADER: 00980nam a22002778a 4500
001 000419411-X
005 20020606090541.3
008 841019s1985 njua b 00110 eng
010 $a 84024766
020 $a0138514038
035 0 $aocm11371177
040 $aDLC$cDLC
050 00 $aLB2806$b.K67 1985
100 1 $aKotler, Philip.
245 10 $aStrategic marketing for educational institutions /$cPhilip Kotler, Karen F.A. Fox.
260 0 $aEnglewood Cliffs, N.J. :$bPrentice-Hall,$cc1985.
300 $axv, 396 p. :$bill. ;$c24 cm.
504 $aIncludes bibliographies and index.
650 0 $aEducation$xMarketing.
650 0 $aSchools$xPublic relations.
650 0 $aEducational fund raising.
650 0 $aEducational planning.
700 1 $aFox, Karen F. A.,$d1944-
776 08 $iOnline version:$aKotler, Philip.$tStrategic marketing for educational institutions.$dEnglewood Cliffs, N.J. : Prentice-Hall, ©1985$w(OCoLC)565839532
988 $a20020608
906 $0DLC