| Record ID | harvard_bibliographic_metadata/ab.bib.10.20150123.full.mrc:26584040:843 |
| Source | harvard_bibliographic_metadata |
| Download Link | /show-records/harvard_bibliographic_metadata/ab.bib.10.20150123.full.mrc:26584040:843?format=raw |
LEADER: 00843cam a22002654a 4500
001 010071094-8
005 20060801180104.0
008 050617s2006 nyua b 001 0 eng
010 $a 2005017678
020 $a0765616130 (cloth : alk. paper)
024 3 $a9780765616135
035 0 $aocm60791480
040 $aDLC$cDLC$dBAKER$dC#P
042 $apcc
050 00 $aHF5821$b.G87 2006
082 00 $a659.1/02/07$222
100 1 $aGulas, Charles S.,$d1962-
245 10 $aHumor in advertising :$ba comprehensive analysis /$cCharles S. Gulas and Marc G. Weinberger.
260 $aArmonk, N.Y. :$bM.E. Sharpe, Inc.,$cc2006.
300 $axiv, 240 p. :$bill. ;$c24 cm.
504 $aIncludes bibliographical references (p. 207-224) and indexes.
650 0 $aHumor in advertising.
700 1 $aWeinberger, Marc G.
988 $a20060801
906 $0DLC