| Record ID | harvard_bibliographic_metadata/ab.bib.10.20150123.full.mrc:68588527:958 |
| Source | harvard_bibliographic_metadata |
| Download Link | /show-records/harvard_bibliographic_metadata/ab.bib.10.20150123.full.mrc:68588527:958?format=raw |
LEADER: 00958cam a22003014a 4500
001 010116484-X
005 20080903170052.0
008 060324s2006 nyua b 001 0 eng
010 $a 2006010294
020 $a0814473903
020 $a9780814473900
035 0 $aocm65978497
040 $aDLC$cDLC$dBAKER$dC#P
042 $apcc
050 00 $aHC79.C6$bB76 2006
082 00 $a658.8/34082$222
100 1 $aBrown, Mary,$d1959-
245 10 $aBoom :$bmarketing to the ultimate power consumer--the baby boomer woman /$cMary Brown and Carol Orsborn ; foreword by Paco Underhill.
260 $aNew York :$bAmerican Management Association,$cc2006.
300 $axviii, 238 p. :$bill. ;$c24 cm.
504 $aIncludes bibliographical references (p. 225-228) and index.
650 0 $aWomen consumers.
650 0 $aConsumer behavior.
650 0 $aMarketing.
650 0 $aBaby boom generation.
700 1 $aOrsborn, Carol.
988 $a20060928
906 $0DLC