| Record ID | harvard_bibliographic_metadata/ab.bib.11.20150123.full.mrc:488467032:966 |
| Source | harvard_bibliographic_metadata |
| Download Link | /show-records/harvard_bibliographic_metadata/ab.bib.11.20150123.full.mrc:488467032:966?format=raw |
LEADER: 00966cam a2200313 a 4500
001 011536331-9
005 20080624152400.0
008 071015s2008 nyu b 001 0 eng
010 $a 2007041917
020 $a9781416570967
020 $a1416570969
035 0 $aocn174501312
040 $aDLC$cDLC$dDLC
050 00 $aHF5718$b.G65 2008
082 00 $a658.4/5$222
100 1 $aGoldstein, Noah J.
245 10 $aYes! :$b50 scientifically proven ways to be persuasive /$cNoah J. Goldstein, Steve J. Martin, Robert B. Cialdini.
250 $a1st. hardcover ed.
260 $aNew York :$bFree Press,$c2008.
300 $axii, 258 p. ;$c21 cm.
504 $aIncludes bibliographical references (p. 233-246) and index.
650 0 $aBusiness communication.
650 0 $aPersuasion (Psychology)
650 0 $aMarketing.
650 0 $aInterpersonal communication.
700 1 $aMartin, Steve J.
700 1 $aCialdini, Robert B.
988 $a20080812
906 $0DLC