MARC Record from harvard_bibliographic_metadata

LEADER: 03192cam a2200385 a 4500
001 012001058-5
005 20100502142341.0
008 081204s2009 azua b s001 0 eng
010 $a 2008051922
020 $a9780816526246 (hardcover : alk. paper)
020 $a0816526249 (hardcover : alk. paper)
020 $a9780816528219 (pbk. : alk. paper)
020 $a0816528217 (pbk. : alk. paper)
035 0 $aocn289008976
040 $aDLC$cDLC$dYDXCP$dC#P$dBWX$dSGB$dCDX$dEDK$dMOF
043 $anc-----$an-mx---$an-us---
050 00 $aSB291.S3$bM38 2009
082 00 $a664/.6$222
100 1 $aMathews, Jennifer P.,$d1969-
245 10 $aChicle :$bthe chewing gum of the Americas, from the ancient Maya to William Wrigley /$cJennifer P. Mathews ; with Gillian P. Schultz.
260 $aTucson :$bUniversity of Arizona Press,$cc2009.
300 $axiii, 142 p. :$bill. ;$c23 cm.
504 $aIncludes bibliographical references (p. [113]-136) and index.
505 0 $aList of illustrations -- Acknowledgments -- Introduction -- 1: Birth of the chewing gum tree -- 2: Botany of the sapodilla tree -- 3: History of the chewing gum industry in the Americas -- 4: Chicleros -- Notes -- Bibliography -- Index.
520 $aFrom the Publisher: Although Juicy Fruit® gum was introduced to North Americans in 1893, Native Americans in Mesoamerica were chewing gum thousands of years earlier. And although in the last decade "biographies" have been devoted to salt, spices, chocolate, coffee, and other staples of modern life, until now there has never been a full history of chewing gum. Chicle is a history in four acts, all of them focused on the sticky white substance that seeps from the sapodilla tree when its bark is cut. First, Jennifer Mathews recounts the story of chicle and its earliest-known adherents, the Maya and Aztecs. Second, with the assistance of botanist Gillian Schultz, Mathews examines the sapodilla tree itself, an extraordinarily hardy plant that is native only to Mesoamerica and the Caribbean. Third, Mathews presents the fascinating story of the chicle and chewing gum industry over the last hundred plus years, a tale (like so many twentieth-century tales) of greed, growth, and collapse. In closing, Mathews considers the plight of the chicleros, the "extractors" who often work by themselves tapping trees deep in the forests, and how they have emerged as icons of local pop culture-portrayed as fearless, hard-drinking brawlers, people to be respected as well as feared. Before Dentyne® and Chiclets®, before bubble gum comic strips and the Doublemint® twins, there was gum, oozing from jungle trees like melting candle wax under the slash of a machete. Chicle tells us everything that happened next. It is a spellbinding story.
650 0 $aSapodilla.
650 0 $aChewing gum$zCentral America$xHistory.
650 0 $aChewing gum$zMexico$xHistory.
650 0 $aChewing gum$zUnited States$xHistory.
650 0 $aChewing gum$xSocial aspects$zAmerica$xHistory.
650 0 $aChewing gum industry$zAmerica$xHistory.
650 0 $aChicle$xIndustrial applications$xHistory.
700 1 $aSchultz, Gillian P.
988 $a20090611
906 $0DLC