| Record ID | harvard_bibliographic_metadata/ab.bib.12.20150123.full.mrc:90633335:1705 |
| Source | harvard_bibliographic_metadata |
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LEADER: 01705cam a2200301Ia 4500
001 012078347-9
005 20090916140533.0
008 070912s2009 sz a 000 0 eng d
020 $a3037781211
020 $a9783037781210
035 0 $aocn171112004
040 $aYDXCP$cYDXCP$dBTCTA$dBAKER$dOHX$dBWX$dWAU$dIAY$dOCLCQ
050 14 $aZ250.5.S24$bH45 2009
245 00 $aHelvetica forever :$bstory of a typeface /$cpublished by Victor Malsy and Lars Müller ; contributions by Axel Langer and Indra Kupferschmid ; with the support of Alfred E. Hoffmann.
260 $aBaden, Switzerland :$bLars Müller$cc2009
300 $a159 p. :$bill. (some col.) ;$c26 cm.
505 00 $gForeword --$t"An impersonal typeface for today and tomorrow /$rAxel Langer --$tEduard Hoffmann's journal --$tHelvetica : some thoughts on a new typeface /$rEduart Hoffmann --$tA comparison /$rIndra Kupferschmid --$tObsolete? /$rVictor Malsy$gand$rLars Müller --$tAfterword /$rAlfred E Hoffman.
520 8 $aDesigned in 1957, the Helvetica font is an icon of Swiss graphic design, which was a model of sober, functional communication throughout the world in the 1950s & 60s. This text retraces Helvetica's 50-year history, compares it to the well-known sans serif fonts of the 20th century, & examines the phenomenon of its unparalleled spread.
650 0 $aSans serif type$xHistory.
650 0 $aType and type-founding.
655 7 $aHistory.$2fast
700 1 $aMalsy, Victor.
700 1 $aMüller, Lars,$d1955-
700 1 $aLanger, Axel.
700 1 $aKupferschmid, Indra.
776 08 $iOnline version:$tHelvetica forever.$dBaden, Switzerland : Lars Müller c2009$w(OCoLC)683471056
988 $a20090916
906 $0OCLC