MARC Record from harvard_bibliographic_metadata

LEADER: 04195nam a22005055a 4500
001 013879363-8
005 20140103192624.0
008 130913s2014 gw | s ||0| 0|eng d
020 $a9783319014630
020 $a9783319014630
020 $a9783319014623
024 7 $a10.1007/978-3-319-01463-0$2doi
035 $a(Springer)9783319014630
040 $aSpringer
050 4 $aHF1021-1027
072 7 $aRGCM$2bicssc
072 7 $aSCI030000$2bisacsh
082 04 $a330.9$223
100 1 $aBiswas, Asit K.,$eauthor.
245 10 $aCreating Shared Value :$bImpacts of Nestlé in Moga, India /$cby Asit K. Biswas, Cecilia Tortajada, Andrea Biswas-Tortajada, Yugal K. Joshi, Aishvarya Gupta.
264 1 $aCham :$bSpringer International Publishing :$bImprint: Springer,$c2014.
300 $aXIII, 115 p. 13 illus., 2 illus. in color.$bonline resource.
336 $atext$btxt$2rdacontent
337 $acomputer$bc$2rdamedia
338 $aonline resource$bcr$2rdacarrier
347 $atext file$bPDF$2rda
490 1 $aSpringerBriefs on Case Studies of Sustainable Development,$x2196-7830
505 0 $aExecutive Summary -- Introduction -- Moga factory: The beginning -- India’s revolutions: Seizing local potential and harnessing -- Milk production -- The Key to Success: Agricultural Extension Services -- Contributions to the local economy -- A test to the Moga community of interests -- Evolution of the dairy industry in Moga -- Moga as a catalyst for development -- Sharing the future: Concluding thoughts.
520 $aNestlé’s Moga factory was set up in 1961 and comprises of the primary milk collection area for Nestlé‘s operations. Since its inception in Moga, Nestlé has been working with its milk farmers and ancillary suppliers towards improving quality and productivity. The study presented in this book (carried out by the Third World Centre for Water Management, Mexico) highlights Nestlé’s way of doing business through its philosophy of Creating Shared Value (CSV) and how it contributed to the development of the region over the past 50 years through direct and indirect employment, steady income for milk and other suppliers, and technology transfer. The main objective of the study is to learn to what extent has Nestlé contributed to fulfilling the societal aspirations and expectations of the people working in and around its factory in terms of employment generation, poverty alleviation, general improvements in the community’s standards of living and environmental conservation.
520 $aThe study also tried to determine to what extent has the company created shared value for itself, milk farmers, ancillary firms, and the community at large. This effort aims at encouraging more research to be carried out to comprehensively and authoritatively look into the impacts private sector can have on and around the area where their factories are located and that way, contribute to our understanding of social-corporate-government interdependency. An important aspect of this pioneering monograph is the methodology that could be used to study how Corporate Social Responsibility (CSR) or Creating Shared Value (CSV) of a large multinational company can be properly monitored and objectively evaluated at a region-specific scale, especially as very few studies of this nature have been carried out anywhere in the world. This definitive book is further enriched by a foreword by Prof.
520 $aMichael Porter of Harvard Business School and an epilogue by Peter Brabeck-Letmathe and Paul Bulcke, Chairman of the Board and CEO of Nestlé respectively.
650 20 $aSustainable development.
650 20 $aEconomic geography.
650 10 $aGeography.
650 0 $aGeography.
650 0 $aSustainable development.
650 24 $aNon-Profit Enterprises/Corporate Social Responsibility.
700 1 $aGupta, Aishvarya,$eauthor.
700 1 $aJoshi, Yugal K.,$eauthor.
700 1 $aBiswas-Tortajada, Andrea,$eauthor.
700 1 $aTortajada, Cecilia,$eauthor.
776 08 $iPrinted edition:$z9783319014623
830 0 $aSpringerBriefs on Case Studies of Sustainable Development.
988 $a20131221
906 $0VEN