| Record ID | harvard_bibliographic_metadata/ab.bib.13.20150123.full.mrc:84374939:901 |
| Source | harvard_bibliographic_metadata |
| Download Link | /show-records/harvard_bibliographic_metadata/ab.bib.13.20150123.full.mrc:84374939:901?format=raw |
LEADER: 00901nam a 002295a 45
001 013075765-9
005 20120127161108.0
008 120124s2011 dcua b 000 0 eng
020 $a0615407501
035 0 $aocn774957299
245 04 $aThe experts' guide to the postsecondary market /$cPaula Maylahn, managing editor.
260 $aWashington, D.C. :$bSoftware & InformationAssociation Industry,$c2011.
300 $a188 p. :$bill. ;$c29 cm.
504 $aIncludes bibliographical references.
505 0 $aHigher education overview -- Business strategies -- Product development -- Marketing -- Sales strategies.
650 0 $aInstructional materials industry$zUnited States.
650 0 $aMarketing channels$zUnited States.
650 0 $aSelling$xInstructional materials$zUnited States.
650 0 $aEducational publishing$zUnited States.
700 1 $aMaylahn, Paula.
988 $a20120124
906 $0MH