MARC Record from harvard_bibliographic_metadata

LEADER: 03425nam a22004575a 4500
001 014157724-X
005 20141003190204.0
008 130622s2013 xxu| o ||0| 0|eng d
020 $a9781441982797
020 $a9781441982780 (ebk.)
020 $a9781441982797
020 $a9781441982780
024 7 $a10.1007/978-1-4419-8279-7$2doi
035 $a(Springer)9781441982797
040 $aSpringer
050 4 $aQC1-75
072 7 $aPH$2bicssc
072 7 $aSCI055000$2bisacsh
082 04 $a530$223
100 1 $aAlley, Michael,$eauthor.
245 14 $aThe Craft of Scientific Presentations :$bCritical Steps to Succeed and Critical Errors to Avoid /$cby Michael Alley.
250 $a2nd ed. 2013.
264 1 $aNew York, NY :$bSpringer New York :$bSpringer,$c2013.
300 $aXIX, 286 p. 59 illus., 53 illus. in color.$bonline resource.
336 $atext$btxt$2rdacontent
337 $acomputer$bc$2rdamedia
338 $aonline resource$bcr$2rdacarrier
347 $atext file$bPDF$2rda
505 0 $aIntroduction -- Speech: The Words You Say -- Structure: The Strategy You Choose -- Visual Aids: Your Supporting Cast -- Delivery: You, the Room, and the Audience -- Conclusion: Aim High.
520 $aThe Craft of Scientific Presentations, 2nd edition aims to strengthen you as a presenter of science and engineering. The book does so by identifying what makes excellent presenters such as Brian Cox, Jane Goodall, Richard Feynman, and Jill Bolte Taylor so strong. In addition, the book explains what causes so many scientific presentations to flounder. One of the most valuable contributions of this text is that it teaches the assertion-evidence approach to scientific presentations. Instead of building presentations, as most engineers and scientists do, on the weak foundation of topic phrases and bulleted lists, this assertion-evidence approach calls for building presentations on succinct message assertions supported by visual evidence. Unlike the commonly followed topic-subtopic approach that PowerPoint leads presenters to use, the assertion-evidence approach is solidly grounded in research. By showing the differences between strong and weak presentations, by identifying the errors that scientific presenters typically make, and by teaching a much more powerful approach for scientific presentations than what is commonly practiced, this book places you in a position to elevate your presentations to a high level. In essence, this book aims to have you not just succeed in your scientific presentations, but excel. About the Author Michael Alley has taught workshops on presentations to engineers and scientists on five continents, and has recently been invited to speak at the European Space Organization, Harvard Medical School, MIT, Sandia National Labs, Shanghai Jiao Tong University, Simula Research Laboratory, and United Technologies. An Associate Professor of engineering communication at Pennsylvania State University, Alley is a leading researcher on the effectiveness of different designs for presentation slides.
650 10 $aPhysics.
650 0 $aScience (General)
650 0 $aEngineering.
650 0 $aPhysics.
650 24 $aEngineering, general.
650 24 $aJob Careers in Science and Engineering.
650 24 $aPhysics, general.
650 24 $aPopular Science, general.
776 08 $iPrinted edition:$z9781441982780
988 $a20140910
906 $0VEN