MARC record from Internet Archive

LEADER: 02106cam 2200325Ia 4500
001 ocn649488717
003 OCoLC
005 20180410020302.0
008 100721s2009 scua b 001 0 eng d
040 $aGZG$beng$cGZG$dOCLCF$dOCLCO$dOCLCQ$dOCLCA
020 $a9781439267592
020 $a1439267596
035 $a(OCoLC)649488717
050 14 $aHD30.28
082 04 $a658.4/012$bBURNETT
100 1 $aBurnett, Bill.
245 10 $aAdvantage :$bbusiness competition in the new normal /$cby Bill Burnett.
260 $aCharleston, SC :$bB. Burnett,$c2009.
300 $axiii, 237 pages :$billustrations ;$c23 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
520 $a"To achieve and hold the competitive advantage today you must repeatedly solve your customers' problems better than your competition. This requires accurately defining their problems and inventing new knowledge-based solutions that cannot be easily copied. You'll see how to break through outdated mindsets to create a work environment that allows even seemingly "crazy" solutions to prove themselves and flourish. This approach to innovation is one that will ensure your company is prospering long after others have folded up their tents and faded away. Advantage: Business Competition in the "New Normal," by author and thought leader Bill Burnett, is about CEOs learning to build trust and empower their workforce, and linking their employees work to their sense of self and their drive to make the world a better place. Advantage presents the formula that enables companies to dominate their industries. With a wealth of examples and real-life stories, Advantage illustrates the paradigm shift required to thrive in the "new normal."--Publisher description.
504 $aIncludes bibliographical references (pages 229-233) and index.
650 0 $aCompetition.
650 0 $aManagement.
650 7 $aCompetition.$2fast$0(OCoLC)fst00871464
650 7 $aManagement.$2fast$0(OCoLC)fst01007141
994 $aZ0$bPMR
948 $hNO HOLDINGS IN PMR - 1 OTHER HOLDINGS