| Record ID | ia:advertisementsho0000conn |
| Source | Internet Archive |
| Download MARC XML | https://archive.org/download/advertisementsho0000conn/advertisementsho0000conn_marc.xml |
| Download MARC binary | https://www.archive.org/download/advertisementsho0000conn/advertisementsho0000conn_meta.mrc |
LEADER: 02739cam 2200673Ma 4500
001 ocn611803267
003 OCoLC
005 20200819011417.0
008 000101s2009 enka j b 001 0 eng
040 $aAU@$beng$cAU@$dYDXCP$dUKMGB$dOCLCF$dCHVBK$dOCLCO$dOCLCQ$dOCLCO$dLTU$dNZAUC$dNZBWR$dOCLCQ$dNZ1
015 $aGBA949518$2bnb
016 7 $a015261292$2Uk
020 $a9780749687809
020 $a0749687800
035 $a(OCoLC)611803267
050 4 $aBLI$bYK.2010.b.10211
082 04 $a302.23$221
100 1 $aConnolly, Sean,$d1956-
245 10 $aAdvertisements :$bhow to interpret what we see, read and hear /$cSean Connolly.
260 $aLondon :$bFranklin Watts,$c2009.
300 $a46 pages :$bchiefly color illustrations ;$c28 cm.
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
490 1 $aGetting the message
504 $aIncludes bibliographical references and index.
505 0 $aThe power of persuasion -- The language of advertising -- A campaign begins -- Releasing the message -- New and improved -- Blurred boundaries -- Targeting youth -- Going too far? -- Advertising watchdogs -- The final analysis -- The shape of the future.
520 $a"This book looks at the way advertisements are compiled and placed and how this has changed over the years"--Back cover.
650 0 $aAdvertising$vJuvenile literature.
650 0 $aAdvertising and children$vJuvenile literature.
650 0 $aYoung consumers$vJuvenile literature.
650 0 $aAdvertising$xSocial aspects$vJuvenile literature.
650 0 $aMass media$xSocial aspects$vJuvenile literature.
650 7 $aAdvertising.$2fast$0(OCoLC)fst00797511
650 7 $aAdvertising and children.$2fast$0(OCoLC)fst00797827
650 7 $aAdvertising$xSocial aspects.$2fast$0(OCoLC)fst00797762
650 7 $aMass media$xSocial aspects.$2fast$0(OCoLC)fst01011303
650 7 $aYoung consumers.$2fast$0(OCoLC)fst01183255
650 7 $aWerbung.$2idszbz
650 7 $aJugend.$2idszbz
650 7 $aKind.$2idszbz
650 7 $aMassenmedien.$2idszbz
650 1 $aAdvertising.
650 1 $aMass media.
655 4 $aChildren's nonfiction.$5NZ-WeK
655 7 $aJuvenile works.$2fast$0(OCoLC)fst01411637
830 0 $aGetting the message.
938 $aYBP Library Services$bYANK$n4217846
029 0 $aAU@$b000045310953
029 1 $aAU@$b000046544280
029 1 $aCHBIS$b006239408
029 1 $aCHVBK$b171915666
029 1 $aNLNZL$b9913667823502836
029 1 $aUKBRU$b207485
029 1 $aAU@$b000043441607
029 1 $aUKMGB$b015261292
029 1 $aAU@$b000064209801
994 $aZ0$bP4A
948 $hNO HOLDINGS IN P4A - 21 OTHER HOLDINGS