MARC record from Internet Archive

LEADER: 02486cam 2200697 i 4500
001 ocm03396751
003 OCoLC
005 20180222085706.0
008 771018s1978 nyua bs 001 0 eng
010 $a 77016598
040 $aDLC$beng$cDLC$dMUQ$dNLGGC$dBTCTA$dGEBAY$dGBVCP$dOCLCF$dDEBBG$dOCLCO$dOCLCQ$dOCLCO$dOCLCQ$dOCLCO
020 $a0394320298
020 $a9780394320298
035 $a(OCoLC)3396751
043 $an-us---
050 00 $aHN90.M3$bA85
082 00 $a302.2/3$219
084 $a05.30$2bcl
084 $aMG 70150$2rvk
100 1 $aAtwan, Robert.
245 10 $aAmerican mass media :$bindustries and issues /$cRobert Atwan, Barry Orton, William Vesterman.
250 $a1st ed.
260 $aNew York :$bRandom House,$c℗♭1978.
300 $axx, 475 pages :$billustrations ;$c24 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
504 $aIncludes bibliographical references (pages 464-466) and index.
650 0 $aMass media$zUnited States.
650 0 $aCommunication and traffic$zUnited States.
650 0 $aAdvertising$zUnited States.
650 0 $aMass society.
650 6 $aMe dias$zE tats-Unis.
650 6 $aTransports et communications$zE tats-Unis.
650 6 $aPublicite $zE tats-Unis.
650 6 $aSocie te de masse.
650 7 $aAdvertising.$2fast$0(OCoLC)fst00797511
650 7 $aCommunication and traffic.$2fast$0(OCoLC)fst00870047
650 7 $aMass media.$2fast$0(OCoLC)fst01011219
650 7 $aMass society.$2fast$0(OCoLC)fst01011430
651 7 $aUnited States.$2fast$0(OCoLC)fst01204155
650 17 $aMassamedia.$2gtt
650 7 $aMassenmedien$2gnd
651 7 $aUSA$2gnd
651 7 $aUSA.$2swd
653 0 $aAdvertising$aUnited States
653 0 $aCommunication and traffic$aUnited States
653 0 $aMass media$aUnited States
653 0 $aMass society
700 1 $aOrton, Barry,$eauthor.
700 1 $aVesterman, William,$d1942-$eauthor.
776 08 $iOnline version:$aAtwan, Robert.$tAmerican mass media.$b1st ed.$dNew York : Random House, ℗♭1978$w(OCoLC)570842466
938 $aBaker and Taylor$bBTCP$n77016598 //r932$c$8.95
029 1 $aAU@$b000001046675
029 1 $aDEBBG$bBV006452962
029 1 $aGBVCP$b010836535
029 1 $aGEBAY$b11143873
029 1 $aNLGGC$b051966905
029 1 $aUNITY$b079715273
994 $aZ0$bPMR
948 $hNO HOLDINGS IN PMR - 283 OTHER HOLDINGS