| Record ID | ia:asianbrandstrate0000roll_y7o5 |
| Source | Internet Archive |
| Download MARC XML | https://archive.org/download/asianbrandstrate0000roll_y7o5/asianbrandstrate0000roll_y7o5_marc.xml |
| Download MARC binary | https://www.archive.org/download/asianbrandstrate0000roll_y7o5/asianbrandstrate0000roll_y7o5_meta.mrc |
LEADER: 00895cam a22002898i 4500
001 2015003633
003 DLC
005 20151006084518.0
008 150213s2015 enk 000 0 eng
010 $a 2015003633
020 $a9781137359162 (hardback)
040 $aDLC$beng$cDLC$erda
042 $apcc
043 $aa------
050 00 $aHD69.B7$bR65 2015
082 00 $a658.8/27095$223
100 1 $aRoll, Martin,$d1967-
245 10 $aAsian brand strategy :$bbuilding and sustaining strong global brands in Asia /$cMartin Roll.
250 $a2nd edition.
263 $a1506
264 1 $aHoundmills, Basingstoke Hampshire ;$aNew York, NY :$bPalgrave Macmillan,$c2015.
300 $apages cm
336 $atext$2rdacontent
337 $aunmediated$2rdamedia
338 $avolume$2rdacarrier
650 0 $aBrand name products$zAsia$xManagement.
650 0 $aBrand name products$zAsia$xMarketing.