| Record ID | ia:backofnapkinsolv0000roam_z6d4 |
| Source | Internet Archive |
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008 081023s2009 enk ob 001 0 eng d
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100 1 $aRoam, Dan.
245 14 $aThe back of the napkin :$bsolving problems and selling ideas with pictures /$cDan Roam.
264 1 $aLondon :$bMarshall Cavendish,$c2009.
300 $a1 online resource (290 pages)
336 $atext$btxt$2rdacontent
337 $acomputer$bc$2rdamedia
338 $aonline resource$bcr$2rdacarrier
500 $aOriginally published: New York: Portfolio, 2008.
504 $aIncludes bibliographical references and index.
588 0 $aPrint version record.
505 0 $aCover; Title; Copyright; Contents; Part I: Introductions; 1. A Whole New Way of Looking at Business; 2. Which Problems, Which Pictures, and Who is "We"?; 3. A Gamble We Can't Lose: The Four Steps of Visual Thinking; Part II: Discovering Ideas; 4. No Thanks, Just Looking; 5. The Six Ways of Seeing; 6. The Sqvid: A Practical Lesson in Applied Imagination; 7. Frameworks for Showing; Part III: Developing Ideas; 8. Showing and the Visual Thinking MBA; 9. Who Are Our Customers? Pictures That Solve aWho/What Problem; 10. How Many are Buying? Pictures That Solve a How Much Problem.
505 8 $a11. Where is Our Business? Pictures That Solve a Where Problem12. When Can We Fix Things? Pictures That Solve a When Problem; 13. How Can We Improve Our Business? Pictures That Solve a HowProblem; 14. Why Should We Even Bother? Pictures That Solve aWhy Problem; Part IV: Selling Ideas; 15. Everything I Know About Business I Learned in Show-and-Tell; 16. Drawing Conclusions; Acknowledgments; Appendix A: The Science of Visual Thinking; Appendix B: Resources for Visual Thinkers; Index.
520 $aThis original book provides a whole new way of looking at business problems and ideas. Dan Roam demonstrates how thinking with pictures can help you discover and develop new ideas, solve problems in unexpected ways, and dramatically improve your ability to share your insights with others. Used properly, a simple drawing on a humble napkin is more powerful than Excel or PowerPoint. It can help us crystallise ideas, think outside of the box, and communicate in a way that other people simply ""get"". Drawing on 20 years of visual problem solving combined with recent discoveries in vision science.
546 $aEnglish.
650 0 $aProblem solving$xAudio-visual aids.
650 0 $aManagement$xAudio-visual aids.
650 0 $aVisualization.
650 0 $aCreative ability in business.
650 7 $aBUSINESS & ECONOMICS$xIndustrial Management.$2bisacsh
650 7 $aBUSINESS & ECONOMICS$xManagement.$2bisacsh
650 7 $aBUSINESS & ECONOMICS$xManagement Science.$2bisacsh
650 7 $aBUSINESS & ECONOMICS$xOrganizational Behavior.$2bisacsh
650 7 $aCreative ability in business.$2fast$0(OCoLC)fst00882438
650 7 $aManagement$xAudio-visual aids.$2fast$0(OCoLC)fst01007146
650 7 $aProblem solving$xAudio-visual aids.$2fast$0(OCoLC)fst01077892
650 7 $aVisualization.$2fast$0(OCoLC)fst01168121
655 0 $aElectronic books.
655 4 $aElectronic books.
776 08 $iPrint version:$aRoam, Dan.$tBack of the napkin : solving problems and selling ideas with pictures.$dLondon : Marshall Cavendish, 2009$hviii, 278 pages ; 18 cm.$z9789814382243$w(OCoLC)269433881
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