MARC record from Internet Archive

LEADER: 06482cam 22013694a 4500
001 ocm54806064
003 OCoLC
005 20110301185043.0
008 040323s2004 nyua b 001 0 eng
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050 00 $aHF5415.33.U6$bS355 2004
082 00 $a305.23/0973$222
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100 1 $aSchor, Juliet.
245 10 $aBorn to buy :$bthe commercialized child and the new consumer culture /$cJuliet B. Schor.
246 30 $aCommercialized child and the new consumer culture
260 $aNew York :$bScribner,$c2004.
300 $aix, 275 p. :$bill. ;$c24 cm.
504 $aIncludes bibliographical references (p. 247-258) and index.
505 00 $tThe changing world of children's consumption --$tFrom Tony the Tiger to Slime time live : the content of commercial messages --$tThe virus unleashed : ads infiltrate everyday life --$tCaptive audiences : the commercialization of public schools --$tDissecting the child consumer : the new intrusive research --$tHabit formation : selling kids on junk food, drugs, and violence --$tHow consumer culture undermines children's well-being --$tEmpowered or seduced? : the debate about advertising and marketing to kids --$tDecommercializing childhood : beyond Big Bird, Bratz dolls, and the Back Street Boys.
520 $aExamines advertising strategies that promote consumerism from the earliest ages, offering advice to parents and teachers on how to reverse the damaging effects of commercialism on developing children.
650 0 $aChild consumers$zUnited States.
650 0 $aYoung consumers$zUnited States.
650 0 $aAdvertising and children$zUnited States.
650 0 $aMaterialism$xSocial aspects$zUnited States.
650 0 $aChild development$zUnited States.
650 0 $aChildren$zUnited States$xSocial conditions.
650 0 $aChild welfare$zUnited States.
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650 17 $aConsumptie.$2gtt
650 17 $aReclame.$2gtt
650 17 $aMaterialisme.$2gtt
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650 6 $aJeunes (Consommateurs)$zÉtats-Unis.
650 6 $aPublicité et enfants$zÉtats-Unis.
650 6 $aMatérialisme$xAspect social$zÉtats-Unis.
650 6 $aEnfants$xDéveloppement$zÉtats-Unis.
650 6 $aEnfants$zÉtats-Unis$xConditions sociales.
650 6 $aEnfants$xProtection, assistance, etc.$zÉtats-Unis.
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650 7 $aComportement du consommateur$2rasuqam
650 7 $aConsommateur$2rasuqam
650 7 $aStratégie de marketing$2rasuqam
650 17 $aJeune consommateur$2rasuqam
651 7 $aFrance$2rasuqam
650 07 $aEntwicklung.$2swd
650 07 $aKonsumgesellschaft.$2swd
650 07 $aKind.$2swd
650 07 $aKindeswohl.$2swd
650 07 $aSoziale Situation.$2swd
651 7 $aUSA.$2swd
776 08 $iOnline version:$aSchor, Juliet.$tBorn to buy.$dNew York : Scribner, 2004$w(OCoLC)655223820
856 42 $3Publisher description$uhttp://catdir.loc.gov/catdir/description/simon051/2004045411.html
856 41 $3Table of contents only$uhttp://catdir.loc.gov/catdir/enhancements/fy0630/2004045411-t.html
856 41 $3Sample text$uhttp://catdir.loc.gov/catdir/enhancements/fy0640/2004045411-s.html
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