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MARC record from Internet Archive

LEADER: 01450pam 2200433 a 4500
001 ocm28587212
003 OCoLC
005 20091223141627.0
008 930716s1994 njua 001 0 eng
010 $a 93005869
040 $aDLC$cDLC$dUKM$dBTCTA$dYDXCP
015 $aGB94-92330
020 $a0131775022
020 $a9780131775022
035 $a(OCoLC)28587212
050 00 $aHF5415.125$b.C47 1994
082 00 $a658.8/0028/5369$220
100 1 $aChapman, Randall G.
245 10 $aBrandmaps :$bthe competitive marketing strategy game /$cRandall G. Chapman.
250 $a3rd. ed.
260 $aEnglewood Cliffs, N.J. :$bPrentice Hall,$c1994.
300 $axv, 175 p. :$bill. ;$c28 cm.
500 $aIncludes index.
630 00 $aBRANDMAPS.
650 0 $aMarketing$xComputer simulation.
650 0 $aProduct management$xComputer simulation.
650 0 $aMarketing$xComputer programs.
650 0 $aProduct management$xComputer programs.
653 0 $aMarketing$aSimulations
938 $aBaker and Taylor$bBTCP$n93005869
938 $aYBP Library Services$bYANK$n65941
952 $a28587212$zDLC$bLIBRARY OF CONGRESS$hFull$iLCC$kDDC$u20080322
952 $a485654773$zN15$bNEW YORK UNIV, GROUP BATCHLOAD$hFull$iLCC$kDDC$u20091212
029 1 $aUKM$bb9492330
029 1 $aNLGGC$b172297990
029 1 $aYDXCP$b65941
029 1 $aAU@$b000010346613
994 $aZ0$bPMR
948 $hNO HOLDINGS IN PMR - 60 OTHER HOLDINGS