MARC record from Internet Archive

LEADER: 02131cam 2200565Ia 4500
001 ocm27958864
003 OCoLC
005 20210824091204.0
008 930421s1992 nju 000 0 eng d
040 $aTWH$beng$cTWH$dUKM$dBAKER$dBDX$dOCLCQ$dOCLCF$dOCLCQ$dIPL$dJNA$dNLGGC$dAU@$dGBVCP$dOCLCQ$dAMAUA
015 $aGB9407504$2bnb
016 7 $a013-08740$2uk
019 $a29433679
020 $a0130874043
020 $a9780130874047
035 $a(OCoLC)27958864$z(OCoLC)29433679
050 4 $aHF5415.125$b.C472 1992
082 04 $a658.800285369$220
084 $a85.40$2bcl
100 1 $aChapman, Randall G.
245 10 $aBRANDS :$ba marketing game /$cRandall G. Chapman.
260 $aEnglewood Cliffs, N.J. :$bPrentice Hall,$c©1992.
300 $axi, 83 pages ;$c28 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
505 2 $aBrands and marketing simulation games -- Brands overview -- Marketing decision variables.
650 0 $aMarketing$xComputer simulation.
650 0 $aProduct management$xComputer simulation.
650 0 $aMarketing$xComputer programs.
650 0 $aProduct management$xComputer programs.
650 7 $aMarketing$xComputer programs.$2fast$0(OCoLC)fst01010177
650 7 $aMarketing$xComputer simulation.$2fast$0(OCoLC)fst01010178
650 7 $aProduct management$xComputer programs.$2fast$0(OCoLC)fst01078226
650 7 $aProduct management$xComputer simulation.$2fast$0(OCoLC)fst01078227
650 17 $aMarketing.$2gtt
650 17 $aSoftware.$2gtt
653 $aGoods$aMarketing$aSimulations
653 0 $aMarketing$aSimulations
856 41 $3Table of contents$uhttp://www.gbv.de/dms/ilmenau/toc/133114619.PDF
938 $aBaker & Taylor$bBKTY$c26.20$d26.20$i0130874043$n0002192010$sactive
938 $aBrodart$bBROD$n45059403$c$17.50
029 1 $aAU@$b000010323146
029 1 $aGBVCP$b133114619
029 1 $aNLGGC$b108691683
029 1 $aNZ1$b12108967
029 1 $aNZ1$b2855989
029 1 $aUNITY$b056155476
994 $aZ0$bP4A
948 $hNO HOLDINGS IN P4A - 42 OTHER HOLDINGS