MARC record from Internet Archive

LEADER: 03099cam 2200457 i 4500
001 ocn861120076
003 OCoLC
005 20200219195158.0
008 131018s2015 njua b 001 0 eng
010 $a 2013039674
040 $aDLC$beng$erda$cDLC$dBTCTA$dYDXCP$dOCLCO$dOCLCF$dCDN$dIAP$dOCLCQ
019 $a713189303
020 $a9780133454420
020 $a0133454428
035 $a(OCoLC)861120076$z(OCoLC)713189303
042 $apcc
043 $an-us---
050 00 $aHD70.U5$bE2 2015
082 00 $a658$223
100 1 $aEbert, Ronald J.
245 10 $aBusiness essentials /$cRonald J. Ebert, Ricky W. Griffin.
250 $aTenth edition.
264 1 $aUpper Saddle River, NJ :$bPearson,$c[2015]
300 $axxv, 674 pages :$bcolor illustrations ;$c29 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
504 $aIncludes bibliographical references and index.
505 0 $aThe contemporary business world. The U.S. business environment -- Understanding business ethics and social responsibility -- Entrepreneurship, new ventures, and business ownership -- Understanding the global context of business -- The business of managing. Managing the business -- Organizing the business -- Operations management and quality for producing goods and services -- People in organizations. Employee behavior and motivation -- Leadership and decision making -- Human resource management and labor relations -- Principles of marketing: building relationships with customers for competitive advantage. Marketing processes and consumer behavior -- Developing and pricing products -- Distributing and promoting products -- Managing information for better business decisions. Information technology (IT) for business -- The role of accountants and accounting information -- The financial system and issues in financial management. Understanding money and the role of banking -- Managing business finances.
520 $aBusiness Essentials continues to provide a solid foundation of the essential topics in business. Its focus on practical skills, knowledge of the basics, and important developments in business makes for a brief book, but a rich experience. The recent events in domestic and global economies are presenting unprecedented challenges, excitement, and disappointments for business--and a need for a change in the Introduction to Business course and text. This text captures the widespread significance of these developments and presents their implications on businesses today.
650 0 $aIndustrial management$zUnited States.
650 0 $aBusiness enterprises$zUnited States.
650 7 $aBusiness enterprises.$2fast$0(OCoLC)fst00842519
650 7 $aIndustrial management.$2fast$0(OCoLC)fst00971246
651 7 $aUnited States.$2fast$0(OCoLC)fst01204155
700 1 $aGriffin, Ricky W.
938 $aBaker and Taylor$bBTCP$nBK0014214796
938 $aYBP Library Services$bYANK$n10931240
029 1 $aAU@$b000052085881
994 $aZ0$bP4A
948 $hNO HOLDINGS IN P4A - 36 OTHER HOLDINGS