| Record ID | ia:casesinconsumerb0000debr |
| Source | Internet Archive |
| Download MARC XML | https://archive.org/download/casesinconsumerb0000debr/casesinconsumerb0000debr_marc.xml |
| Download MARC binary | https://www.archive.org/download/casesinconsumerb0000debr/casesinconsumerb0000debr_meta.mrc |
LEADER: 00831pam a2200253 a 4500
001 86004943
003 DLC
005 19860619000000.0
008 860228s1986 njua b 00110 eng
010 $a 86004943
020 $a013118332X (pbk.) :$c$19.95
050 0 $aHF5415.3$b.D42 1986
082 0 $a658.8/34$219
100 10 $aDebruicker, Stewart.
245 10 $aCases in consumer behavior /$cF. Stewart Debruicker, John A. Quelch, Scott Ward.
250 $a2nd ed.
260 0 $aEnglewood Cliffs, N.J. :$bPrentice-Hall,$cc1986.
300 $axii, 345 p. :$bill. ;$c24 cm.
504 $aIncludes bibliographical references.
650 0 $aConsumers$xCase studies.
650 0 $aMarketing research$xCase studies.
650 0 $aMotivation research (Marketing)$xCase studies.
700 10 $aQuelch, John A.
700 10 $aWard, Scott,$d1942-