| Record ID | ia:casesindirectmar0000brow |
| Source | Internet Archive |
| Download MARC XML | https://archive.org/download/casesindirectmar0000brow/casesindirectmar0000brow_marc.xml |
| Download MARC binary | https://www.archive.org/download/casesindirectmar0000brow/casesindirectmar0000brow_meta.mrc |
LEADER: 02509cam 2200661 a 4500
001 ocm32892131
003 OCoLC
005 20180308001241.0
008 950712s1996 ilua b 000 0 eng
010 $a 95022871
040 $aDLC$beng$cDLC$dNLGGC$dBAKER$dBTCTA$dYDXCP$dGBVCP$dOCLCO$dOCLCF$dOCLCQ$dOCLCO
020 $a0844233218$q(alk. paper)
020 $a9780844233215$q(alk. paper)
035 $a(OCoLC)32892131
050 00 $aHF5861$b.B76 1996
082 00 $a658.8/4$220
084 $a85.40$2bcl
100 1 $aBrown, Herbert E.
245 10 $aCases in direct marketing /$cHerbert E. Brown, Paula M. Saunders, Bruce Buskirk ; foreword by Bob Stone.
250 $a2nd ed.
260 $aLincolnwood, IL, USA :$bNTC Business Books,$c℗♭1996.
300 $aix, 157 pages :$billustrations ;$c24 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
500 $aRevised edition of: Readings & cases in direct marketing. c1989.
504 $aIncludes bibliographical references.
650 0 $aDirect marketing$vCase studies.
650 0 $aMarketing$vCase studies.
650 0 $aAdvertising, Direct-mail$vCase studies.
650 0 $aExport marketing$vCase studies.
650 0 $aInternet marketing$vCase studies.
650 7 $aAdvertising, Direct-mail.$2fast$0(OCoLC)fst00797916
650 7 $aDirect marketing.$2fast$0(OCoLC)fst00894544
650 7 $aExport marketing.$2fast$0(OCoLC)fst00918703
650 7 $aInternet marketing.$2fast$0(OCoLC)fst00977272
650 7 $aMarketing.$2fast$0(OCoLC)fst01010167
650 17 $aDirect marketing.$2gtt
653 0 $aAdvertising, Direct-mail$aCase studies
653 0 $aDirect marketing$aCase studies
653 0 $aExport marketing$aCase studies
653 0 $aInternet marketing$aCase studies
653 0 $aMarketing$aCase studies
655 7 $aCase studies.$2fast$0(OCoLC)fst01423765
700 1 $aSaunders, Paula M.
700 1 $aBuskirk, Bruce D.
700 1 $aBrown, Herbert E.$tReadings & cases in direct marketing.
938 $aBaker & Taylor$bBKTY$c52.90$d52.90$i0844233218$n0002726310$sactive
938 $aBaker and Taylor$bBTCP$n95022871
938 $aYBP Library Services$bYANK$n835544
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029 1 $aGBVCP$b187506604
029 1 $aHEBIS$b048914304
029 1 $aNLGGC$b139978097
029 1 $aNZ1$b4783748
029 1 $aYDXCP$b835544
994 $aZ0$bPMR
948 $hNO HOLDINGS IN PMR - 99 OTHER HOLDINGS