| Record ID | ia:casesinmarketing00hink |
| Source | Internet Archive |
| Download MARC XML | https://archive.org/download/casesinmarketing00hink/casesinmarketing00hink_marc.xml |
| Download MARC binary | https://www.archive.org/download/casesinmarketing00hink/casesinmarketing00hink_meta.mrc |
LEADER: 00791pam a2200241 a 4500
001 91032550
003 DLC
005 20040517180236.0
008 910813s1992 njuab b 000 0 eng
010 $a 91032550
020 $a0131163515
040 $aDLC$cDLC$dDLC
050 00 $aHF5415.13$b.H57 1992
082 00 $a658.8$220
100 1 $aHinkle, Charles L.
245 10 $aCases in marketing management :$bissues for the 1990s /$cCharles L. Hinkle, Wesley J. Johnston, Esther F. Lanigan.
250 $a2nd ed.
260 $aEnglewood Cliffs, N.J. :$bPrentice Hall,$cc1992.
300 $axvii, 650 p. :$bill., maps ;$c24 cm.
504 $aIncludes bibliographical references.
650 0 $aMarketing$xManagement$vCase studies.
700 1 $aJohnston, Wesley J.
700 1 $aLanigan, Esther F.,$d1947-