| Record ID | ia:contemporarystra0000unse_o5o0 |
| Source | Internet Archive |
| Download MARC XML | https://archive.org/download/contemporarystra0000unse_o5o0/contemporarystra0000unse_o5o0_marc.xml |
| Download MARC binary | https://www.archive.org/download/contemporarystra0000unse_o5o0/contemporarystra0000unse_o5o0_meta.mrc |
LEADER: 01345cam a2200313 a 4500
001 2007050105
003 DLC
005 20081124171002.0
008 071210s2008 enka b 001 0 eng
010 $a 2007050105
020 $a0230507204 (alk. paper)
020 $a9780230507203 (alk. paper)
035 $a(OCoLC)183610100
050 00 $aHF5415.13$b.B6783 2008
082 00 $a658.8/101$222
035 $a(OCoLC)ocn183610100
040 $aDLC$cDLC$dBAKER$dC#P$dBWX$dAU@$dDLC
245 00 $aContemporary strategic marketing /$cRoss Brennan ... [et al.].
250 $a2nd ed.
260 $aHoundmills, Basingstoke, Hampshire ;$aNew York :$bPalgrave Macmillan,$c2008.
300 $axxiv, 462 p. :$bill. ;$c25 cm.
500 $aRev. ed. of: Contemporary strategic marketing / Ross Brennan, Paul Baines, Paul Garneau. 2003.
504 $aIncludes bibliographical references and indexes.
650 0 $aMarketing$xManagement.
700 1 $aBrennan, Ross,$d1957-
700 1 $aBrennan, Ross,$d1957-$tContemporary strategic marketing.
856 42 $3Contributor biographical information$uhttp://www.loc.gov/catdir/enhancements/fy0807/2007050105-b.html
856 42 $3Publisher description$uhttp://www.loc.gov/catdir/enhancements/fy0807/2007050105-d.html
856 41 $3Table of contents only$uhttp://www.loc.gov/catdir/enhancements/fy0807/2007050105-t.html