MARC record from Internet Archive

LEADER: 03452cam a2200577 i 4500
001 ocn948337178
003 OCoLC
005 20170731112136.0
008 160815s2017 waua 000 0 eng
015 $a20169051560$2can
020 $a9781770402775$q(paperback)
020 $a1770402772$q(paperback)
029 0 $aNLC$b20169051560
029 1 $aAU@$b000059721012
035 $a(OCoLC)948337178
037 $bIndependent Pub Group, 814 N Franklin st, Chicago, IL, USA, 60610, (312)3370747$nSAN 201-2936
040 $aNLC$beng$erda$cNLC$dYDXCP$dBTCTA$dOCLCF$dOCLCO$dCLE$dOCL$dOCLCQ$dSFR
049 $aSFRA
050 4 $aHF5718.3$b.C75 2017
055 0 $aHF5718.3$bC76 2017
055 00 $aHF5718 .3$bC76 2017
082 04 $a808.06/665$223
092 $a006.7$bC8722c
100 1 $aCrocker, Angela,$eauthor.
245 14 $aThe content planner :$ba complete guide to organize and share your ideas online /$cAngela Crocker.
250 $aFirst edition.
264 1 $aBellingham, WA :$bSelf-Counsel Press, a division of International Self-Counsel Press Ltd.,$c2017.
300 $axvi, 159 pages :$billustrations ;$c26 cm.
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
490 1 $aSelf-Counsel Press business series
500 $aAppendix includes content planner workbook.
505 0 $aHow to use The content planner -- Step 1 : determine your purpose -- Step 2 : know your audience -- Step 3 : pick a place to publish -- Step 4 : craft your ideas -- Step 5 : make an editorial calendar -- Step 6 : create your content -- Step 7 : share, monitor, and evaluate.
520 $a"The Content Planner helps business writers plan, create and publish content to a website. Readers know the importance of publishing frequent, unique content to their blog but they struggle to take action. Some are overwhelmed at the prospect of brainstorming topics to write about let alone writing and publishing the content. Others are unable to organize their ideas into a viable publishing schedule and end up publishing nothing. By using an editorial calendar to plan a month of online content in advance, each business will: save time; build relationships with customers; write more professionally; share content consistent with the brand; better serve their customers and potential customers. The Content Planner provides a structure that focuses each business on the types of content that support their business objectives. The process also formalizes their plans in a 'pen on paper' calendar to use as a work plan. By knowing what to write about and when, the writers can take timely action"--$cProvided by publisher.
650 0 $aBusiness writing.
650 0 $aBusiness planning.
650 0 $aWeb sites.
650 0 $aInternet publishing.
650 0 $aElectronic publishing.
830 0 $aSelf-Counsel business series.
907 $a.b3407823x$b10-01-17$c05-25-17
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907 $a.b3407823x$b09-18-17$c05-25-17
938 $aBaker and Taylor$bBTCP$nBK0018764927
938 $aYBP Library Services$bYANK$n12967741
980 $a0717 sr jb
998 $axbt$b08-07-17$cm$da$e-$feng$gwau$h4$i0
994 $aC0$bSFR
999 $yMARS
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