| Record ID | ia:creatingeffectiv0000nadi |
| Source | Internet Archive |
| Download MARC XML | https://archive.org/download/creatingeffectiv0000nadi/creatingeffectiv0000nadi_marc.xml |
| Download MARC binary | https://www.archive.org/download/creatingeffectiv0000nadi/creatingeffectiv0000nadi_meta.mrc |
LEADER: 00837cam a2200253 a 4500
001 94004481
003 DLC
005 19960214185946.7
008 940202s1994 nyua b 001 0 eng
010 $a 94004481
020 $a0913069469 :$c$39.95
040 $aDLC$cDLC$dDLC
050 00 $aHF5825$b.N24 1994
082 00 $a659.13/2$220
100 1 $aNadin, Mihai.
245 10 $aCreating effective advertising :$busing semiotics /$cby Mihai Nadin and Richard D. Zakia.
260 $aNew York :$bConsultant Press,$cc1994.
300 $a160 p. :$bill. (some col.) ;$c29 cm.
504 $aIncludes bibliographical references (p. 149-154) and index.
650 0 $aAdvertising copy.
650 0 $aAdvertising layout and typography.
650 0 $aSemiotics.
700 10 $aZakia, Richard D.
740 01 $aCreating effective advertising using semiotics.