MARC record from Internet Archive

LEADER: 03624cam 2200697Ja 4500
001 ocm32778667
003 OCoLC
005 20220916094347.0
008 950614s1996 enk b 001 0 eng
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035 $a(OCoLC)32778667$z(OCoLC)1008388603$z(OCoLC)1179467802$z(OCoLC)1257977144
050 00 $aNX634$b.B56 1996
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100 1 $aBjörkegren, Dag.
245 14 $aThe culture business :$bmanagement strategies for the arts-related business /$cDag Björkegren.
260 $aLondon ;$aNew York :$bRoutledge,$c1996.
300 $aviii, 208 pages ;$c23 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
504 $aIncludes bibliographical references (pages 190-196) and index.
520 $aThis book presents new theoretical and empirical data on the organization of firms whose main business is the selling of aesthetic experiences. The ephemeral nature of the aesthetic experience causes considerable uncertainty about the commercial reception of cultural products. Dealing with this uncertainty in the market is one of the most challenging tasks for managers in the culture business. By searching for similarities between different businesses the book aims to provide future managers in the arts world with the tools to deal with the special organizational and managerial problems they will encounter. The Cultural Business is a reflection of the growing awareness in the business world that managing culture requires a different frame of reference from that of other areas of industry.
505 0 $aThe aesthetic dimension -- The culture business -- A profession for gentlemen -- So you want to be a rock-'n'-roll star -- Hurrah for Hollywood -- Just making believe -- Excursus: what can organization and management theory learn from art?
650 0 $aArts$xMarketing.
650 0 $aManagerial economics.
650 6 $aÉconomie d'entreprise.
650 7 $aArts$xMarketing.$2fast$0(OCoLC)fst00817780
650 7 $aManagerial economics.$2fast$0(OCoLC)fst01007340
650 7 $aKulturmanagement$2gnd
650 7 $aKulturwirtschaft$2gnd
650 7 $aStrategisches Management$2gnd
650 7 $aUnterhaltungsindustrie$2gnd
650 17 $aKunstbeleid.$2gtt
650 17 $aCultuurindustrie.$2gtt
776 08 $iOnline version:$aBjörkegren, Dag.$tCulture business.$dLondon ; New York : Routledge, 1996$w(OCoLC)605694759
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