| Record ID | ia:databasemarketin0000lint |
| Source | Internet Archive |
| Download MARC XML | https://archive.org/download/databasemarketin0000lint/databasemarketin0000lint_marc.xml |
| Download MARC binary | https://www.archive.org/download/databasemarketin0000lint/databasemarketin0000lint_meta.mrc |
LEADER: 01725cam 2200493 a 4500
001 ocm34516333
003 OCoLC
005 20220116233610.0
008 960311s1995 enka 001 0 eng
040 $aUKM$beng$cUKM$dDXU$dBAKER$dNLGGC$dYDXCP$dAU@$dTULIB$dOCLCF$dOCLCO$dNLE$dOCLCQ$dUKBTH$dLUN
015 $aGB9621266$2bnb
015 $aGB96-21266
019 $a877579135$a1167070922
020 $a0273611798$q(pbk.)
020 $a9780273611790$q(pbk.)
035 $a(OCoLC)34516333$z(OCoLC)877579135$z(OCoLC)1167070922
050 4 $aHF5415.126$bL56 1995
080 0 $a658.809
082 04 $a658.800285574$220
084 $a85.40$2bcl
100 1 $aLinton, Ian.
245 10 $aDatabase marketing /$cIan Linton.
260 $aLondon :$bPitman,$c1995.
300 $a196 pages :$billustrations ;$c25 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
500 $aIncludes index.
520 $aThis text aims to show the reader how to utilize customer information to build customer loyalty through the proper and effective use of computer databases.
650 0 $aDatabase marketing.
650 7 $aDatabase marketing.$2fast$0(OCoLC)fst00888055
650 17 $aGegevens.$2gtt
650 17 $aMarketing.$2gtt
650 17 $aKlantenservice.$2gtt
653 0 $aMarketing$aUse of$aComputers
938 $aBaker & Taylor$bBKTY$c57.50$d57.50$i0273611798$n0002680500$sactive
938 $aYBP Library Services$bYANK$n100034759
029 1 $aAU@$b000012282911
029 1 $aAU@$b000021390923
029 1 $aNLGGC$b140602720
029 1 $aNZ1$b4675761
029 1 $aUNITY$b065604431
994 $aZ0$bP4A
948 $hHELD BY P4A - 81 OTHER HOLDINGS