MARC record from Internet Archive

LEADER: 05442cam 2200913 a 4500
001 ocm33983632
003 OCoLC
005 20201108192655.0
008 951219s1996 nyu b 001 0 eng
010 $a 95052831
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015 $aGBA259064$2bnb
020 $a0684823020$q(hardcover)
020 $a9780684823027$q(hardcover)
020 $a9781451627350
020 $a1451627351
024 3 $a9781451627350
035 $a(OCoLC)33983632
043 $an-us---
050 00 $aHD59.6.U6$bS87 1996
055 0 $aHD59.6$b.U6 S97 1996
080 $a659.2
082 00 $a659.2/85/0973$220
084 $a05.31$2bcl
084 $aQP 327$2rvk
084 $a05.31.$2bcl
100 1 $aSusskind, Lawrence.
245 10 $aDealing with an angry public :$bthe mutual gains approach to resolving disputes /$cLawrence Susskind, Patrick Field.
260 $aNew York :$bFree Press,$c©1996.
300 $axii, 276 pages ;$c24 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
504 $aIncludes bibliographical references (pages 258-268) and index.
505 0 $aCh. I. Introduction -- Ch. II. Why Is the Public Angry? -- Ch. III. The Mutual-Gains Approach. The Mutual-Gains Approach: Six Principles. The Old Plastics Factory -- Ch. IV. Accidents Will Happen. Three Mile Island: To Tell or Not to Tell. Telling the Truth: The Mutual-Gains Approach. The Exxon Valdez: When Paying Out Doesn't Pay Off. Doing It Differently: The Mutual-Gains Approach -- Ch. V. Risky Business. The Breast Implant Controversy. Knowing Your Product and Presenting It Truthfully: The Mutual-Gains Approach -- Ch. VI. When Values Collide. Hydro-Quebec and the Cree: Clashing Cultures. Talking With, Not At, the Other: The Mutual-Gains Approach. Animal Rights. Listening Whether You Agree or Not: The Mutual-Gains Approach -- Ch. VII. The Media. The Mutual-Gains Approach to Dealing with the Media -- Ch. VIII. Principled Leadership.
520 $aThis book aims to help business and government leaders negotiate, rather than fight, with their critics. It shows how to identify who the public is, whose concerns to address first, which people and organisations must be convinced of the legitimacy of action taken and how to assess and respond to different types of anger effectively. Acknowledging the crucial role played by the media in shaping public perception and understanding, the authors suggest a way to develop media interaction which is consistent with mutual gain, and also discuss the type of leadership that corporate and government managers must provide.--From publisher's description.
650 0 $aCorporations$xPublic relations$zUnited States.
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650 0 $aCorporate image$zUnited States.
650 6 $aEntreprises$xRelations publiques$zÉtats-Unis.
650 6 $aGestion par problèmes$zÉtats-Unis.
650 6 $aEntreprises$xImage$zÉtats-Unis.
650 7 $aGestion du personnel.$2eclas
650 7 $aRelations publiques.$2eclas
650 7 $aDéveloppement d'aptitudes.$2eclas
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650 7 $aCorporate image.$2fast$0(OCoLC)fst00879659
650 7 $aCorporations$xPublic relations.$2fast$0(OCoLC)fst00879905
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651 7 $aUnited States.$2fast$0(OCoLC)fst01204155
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653 0 $aCorporate image$aUnited States
653 0 $aCorporations$aPublic relations$aUnited States
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700 1 $aField, Patrick,$d1963-
776 08 $iOnline version:$aSusskind, Lawrence.$tDealing with an angry public.$dNew York : Free Press, ©1996$w(OCoLC)647205211
856 41 $3Sample text$uhttp://catdir.loc.gov/catdir/samples/simon031/95052831.html
856 41 $3Table of contents$uhttp://catdir.loc.gov/catdir/enhancements/fy0631/95052831-t.html
856 41 $3Table of contents$uhttp://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=010083243&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
856 41 $3Table of contents$uhttp://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=814120&custom_att_2=simple_viewer
856 41 $3Table of contents$uhttp://www.gbv.de/dms/hbz/toc/ht007289730.pdf
856 42 $3Contributor biographical information$uhttp://catdir.loc.gov/catdir/bios/simon051/95052831.html
856 42 $3Publisher description$uhttp://catdir.loc.gov/catdir/description/simon031/95052831.html
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