| Record ID | ia:directmarketingi0000unse |
| Source | Internet Archive |
| Download MARC XML | https://archive.org/download/directmarketingi0000unse/directmarketingi0000unse_marc.xml |
| Download MARC binary | https://www.archive.org/download/directmarketingi0000unse/directmarketingi0000unse_meta.mrc |
LEADER: 00853cam a2200253 a 4500
001 a15ef7ff24cc4b8fac4995119d3047ab
003 UK-BiTAL
005 20050705161808.0
008 000612s1998 ie 001 ||eng|d
015 $aGB9919196$2bnb
020 $a1860760929 :
035 $a()1860760929
035 $a(IeDuTC)d12504388
040 $aIeDuTC$cIeDuTC$dUK-BiTAL
082 04 $a658.8009417$221
245 00 $aDirect marketing in Ireland :$btheory and practice /$cedited by Mary Lawlor, John Keane.
260 $aDublin :$bOak Tree Press,$c1998.
300 $axvii,684p. ;$c24 cm.
504 $aIncludes bibliographical references and index.
650 0 $aDirect marketing$zIreland$vCase studies.
650 0 $aDatabase marketing$zIreland$vCase studies.
650 0 $aTelemarketing$zIreland$vCase studies.
700 1 $aLawlor, Mary.
700 1 $aKeane, John.