Record ID | ia:eatmedeliciousde0000harg |
Source | Internet Archive |
Download MARC XML | https://archive.org/download/eatmedeliciousde0000harg/eatmedeliciousde0000harg_marc.xml |
Download MARC binary | https://www.archive.org/download/eatmedeliciousde0000harg/eatmedeliciousde0000harg_meta.mrc |
LEADER: 03692cam 2200661 a 4500
001 ocm55485551
003 OCoLC
005 20191220194328.0
008 040525s2004 sz a 001 0 eng c
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020 $a9782880467739
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042 $apcc
050 4 $aNC1002.P33$bH374 2004
080 $a744
082 04 $a741.692$222
084 $a21.82$2bcl
100 1 $aHargreaves, Ben.
245 10 $aEat me :$bdelicious, desirable, successful food packaging design /$cBen Hargreaves.
260 $aMies, Switzerland :$bRotoVision,$c℗♭2004.
300 $a159 pages :$bcolor illustrations ;$c27 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
500 $aIncludes index.
500 $a"Featured designers include: Bluedoor, Blue Martin, Coley Porter Bell, Colored Horse, Design Bridge, FutureBrand, Hornall Anderson Design Works, Lewis Moberly, Lippa Pearce, Lipson Alport Glass & Associates, Parker Williams, Pecos Design, Pentagram, Roundel, Sandstrom Design, Smart Design USA, Source Design"--Jacket.
520 $a"Eat Me showcases the most delectable international food packaging graphic design: from designer lines such as Phillipe Sarck's bottel watter to the pop kitsch of Japanese sweet wrappers, and from super-branded icons to in house lines and own brands. Eat Me features insights from professionals working within food-packaging graphic design, and essays exploring the practical and psychological issues governing successful work. It also takes three international design groups working in the field as case studies for in-depth analysis, following the designers through the process, from brief to launch."--Publisher's description.
505 0 $apt. 1. On the surface. Look at me: graphics and typography ; Read me: language and copywriting ; Follow me: international trends in food packaging design ; Own me: packaging as an extension of the brand -- pt. 2. Desirable packets. Premium products: for the discerning palate and wallet ; Global domination: big brands and design classics ; Own-label: rise of the superstore competitor ; Shelf life: standout contenders from the shelves -- pt. 3. Case studies. Lewis Moberly: Tamarind ; Smart Design: Oxo grind it ; Sandstrom: Miller -- Appendices -- Featured designers -- Index -- Acknowledgements.
650 0 $aFood$xPackaging.
650 0 $aAdvertising$xFood.
650 0 $aCommercial art.
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650 7 $aCommercial art.$2fast$0(OCoLC)fst00869331
650 7 $aFood$xPackaging.$2fast$0(OCoLC)fst00930550
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650 7 $aArt publicitaire.$2rasuqam
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948 $hNO HOLDINGS IN P4A - 210 OTHER HOLDINGS