MARC record from Internet Archive

LEADER: 04173cam 22006494a 4500
001 ocm44926895
003 OCoLC
005 20100922174532.0
008 000818s2001 nyua b 001 0 eng
010 $a 00045072
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020 $a9780071364782
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050 00 $aHD38.7$b.L52 2001
082 00 $a658.4/7$221
084 $a85.20$2bcl
100 1 $aLiautaud, Bernard,$d1962-
245 10 $aE-Business intelligence :$bturning information into knowledge into profit /$cBernard Liautaud with Mark Hammond.
246 3 $aEBusiness intelligence
260 $aNew York :$bMcGraw-Hill,$cc2001.
300 $axii, 306 p. :$bill. ;$c23 cm.
504 $aIncludes bibliographical references and index.
505 00 $tThe Quest for Intelligence --$tThe New e-Business Intelligentsia --$tThe New Imperative --$tFundamentals of Intelligence --$tCurrency of the New Economy --$tMoving to Intelligence Everywhere --$tThe B2B Intelligence Opportunity --$tDo It or Die --$tThe Ever-Shifting Ground --$tInformation Governance --$tInformation Dictatorship --$tInformation Anarchy --$tInformation Democracy --$tInformation Embassies --$tTake the Test --$tThe Value of Information --$tThe Data Liability Zone: When Data Is Just a Cost --$tThe First Return on Information Zone: Implementing Departmental Business Intelligence --$tThe Enterprise Intelligence Zone: Applying Business Intelligence across Departments --$tThe Extended Enterprise Zone: Extending the Value of Existing Relationships through Value-Added Information Sharing --$tThe Information Merchandising Zone: Selling Data to New Types of Customers via Intelligent Extranets --$tData Overload --$tThe Inexorable Rise of Data Volumes --$tThe Data Silo Problem --$tThe Globalization Challenge --$tThe Data Quality Issue --$tStrategies to Deal with Data Overload --$te-Business Intelligence at Work --$tQuestions People Ask --$tThe Marketing Analyst --$tThe Purchasing Manager --$tSources of Data --$tInformation Democracies --$tEnterprise Business Intelligence --$tMaking Better Faster Decisions --$tControlling the Company's Course: Balancing the Corporate Scorecard --$tBusiness Intelligence, Business Benefits --$tSuccessful Strategies for Implementing an Enterprise Business Intelligence System --$tCustomer Intelligence --$tThe 360[degree] Relationship.
650 0 $aBusiness intelligence.
650 0 $aElectronic commerce.
650 7 $aAdministração de empresas.$2larpcal
650 7 $aProcessamento de dados empresariais.$2larpcal
650 17 $aBestuurlijke informatieverzorging.$2gtt
650 17 $aBedrijfsinformatie.$2gtt
650 17 $aE-business.$2gtt
700 1 $aHammond, Mark,$d1961-
856 42 $3Contributor biographical information$uhttp://www.loc.gov/catdir/bios/mh041/00045072.html
856 42 $3Publisher description$uhttp://www.loc.gov/catdir/description/mh021/00045072.html
856 41 $3Table of contents$uhttp://www.loc.gov/catdir/toc/mh021/00045072.html
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