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MARC record from Internet Archive

LEADER: 00804cam a2200253 a 4500
001 2003467051
003 DLC
005 20030929074206.0
008 030731s2002 enka b 001 0 eng d
010 $a 2003467051
015 $aGBA2-Z7865
020 $a1903500036
035 $a(OCoLC)ocm48627594
040 $aUKM$cUKM$dULN$dDLC
042 $alccopycat
050 00 $aHF5415$b.B57 2002
082 04 $a658.8$221
100 1 $aBishop, Jacqueline.
245 10 $aEffective marketing :$bprinciples and practice /$cJacqueline Bishop.
260 $aLiverpool :$bLiverpool Business Pub.,$c2002.
300 $ax, 220 p. :$bill. ;$c24 cm.
504 $aIncludes bibliographical references (p. 207-209) and index.
650 0 $aMarketing.
856 41 $3Table of contents$uhttp://www.loc.gov/catdir/toc/fy038/2003467051.html