MARC record from Internet Archive

LEADER: 05359cam 22017774a 4500
001 ocm45422090
003 OCoLC
005 20110329133351.0
008 001121s2001 enka b 001 0 eng
010 $a 00065660
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015 $aGBA1-69045
015 $aGBA1-Y7530
019 $a46510881
020 $a0789471973
020 $a9780789471970
020 $a0751312134
020 $a9780751312133
020 $a0751314129
020 $a9780751314120
035 $a(OCoLC)45422090$z(OCoLC)46510881
042 $apcc
050 00 $aHF5415$b.H5259 2001
082 00 $a658.8$221
084 $a85.40$2bcl
100 1 $aHingston, Peter.
245 10 $aEffective marketing /$cPeter Hingston.
250 $a1st American ed.
260 $aLondon ;$aNew York :$bDK,$c2001.
300 $a192 p. :$bcol. ill. ;$c22 cm.
490 1 $aSmall business guides
504 $aIncludes bibliographical references (p. 186-187) and index.
650 0 $aMarketing.
650 17 $aMarketing.$2gtt
650 17 $aCorporate image.$2gtt
650 17 $aMidden- en kleinbedrijf.$2gtt
830 0 $aSmall business guides.
856 42 $3Contributor biographical information$uhttp://catdir.loc.gov/catdir/enhancements/fy0721/00065660-b.html
856 42 $3Publisher description$uhttp://catdir.loc.gov/catdir/enhancements/fy0721/00065660-d.html
938 $aBaker & Taylor$bBKTY$c14.95$d11.21$i0789471973$n0003633065$sactive
938 $aBaker and Taylor$bBTCP$n00065660
938 $aYBP Library Services$bYANK$n100238470
938 $aIngram$bINGR$n9780789471970
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994 $aZ0$bPMR
948 $hNO HOLDINGS IN PMR - 337 OTHER HOLDINGS