Record ID | ia:entrepreneurialm0000lodi |
Source | Internet Archive |
Download MARC XML | https://archive.org/download/entrepreneurialm0000lodi/entrepreneurialm0000lodi_marc.xml |
Download MARC binary | https://www.archive.org/download/entrepreneurialm0000lodi/entrepreneurialm0000lodi_meta.mrc |
LEADER: 00946cam a22002774a 45e0
001 277176
005 20020402163534.0
008 s2001 nyua b 001 0 eng
010 $a 00049644
035 $a45172827
040 $aDLC$cDLC$dOCLCQ$dXIM
020 $a0471382442
042 $apcc
050 00 $aHD62.5$b.L63 2001
049 $aXIMM
100 1 $aLodish, Leonard M.
245 10 $aEntrepreneurial marketing :$blessons from Wharton's pioneering MBA course /$cLeonard M. Lodish, Howard Lee Morgan, Amy Kallianpur.
260 $aNew York :$bWiley,$cc2001.
300 $axvi, 272 p. :$bill. ;$c24 cm.
504 $aIncludes bibliographical references (p. 261-263) and index.
650 0 $aNew business enterprises$xManagement.
650 0 $aMarketing$xManagement.
700 1 $aMorgan, Howard Lee,$d1945-
700 1 $aKallianpur, Amy.
856 4 $3Table of Contents$uhttp://www.loc.gov/catdir/toc/onix05/00049644.html
994 $aE0$bXIM