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LEADER: 02749cam 2200577 a 4500
001 ocm36621934
003 OCoLC
005 20201107035830.0
008 970312s1997 enka b 001 0 eng
010 $a 97012766
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015 $aGB9746454$2bnb
019 $a37606977$a59621589$a777286446$a877176095$a889256623$a993918838$a1002143328
020 $a0135731305
020 $a9780135731307
020 $a0198774656
020 $a9780198774655
035 $a(OCoLC)36621934$z(OCoLC)37606977$z(OCoLC)59621589$z(OCoLC)777286446$z(OCoLC)877176095$z(OCoLC)889256623$z(OCoLC)993918838$z(OCoLC)1002143328
050 00 $aHD30.22$b.N45 1997
082 00 $a338.5/024/658$221
084 $a85.00$2bcl
084 $a85.00.$2bcl
100 1 $aNellis, J. G.
245 14 $aThe essence of business economics /$cJoseph G. Nellis and David Parker.
250 $a2nd ed.
260 $aLondon ;$aNew York :$bPrentice Hall,$c1997.
300 $axiii, 226 pages :$billustrations ;$c24 cm.
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
490 1 $aPrentice Hall essence of management series
504 $aIncludes bibliographical references (pages 218-219) and index.
505 0 $aThe essence of business economics: an overview -- The analysis of consumer demand -- The analysis of production costs -- The competitive environment -- Managerial objectives and the firm -- Understanding pricing strategies -- Investment appraisal -- Understanding the labour market --Government and business -- Business and economic forecasting -- Business economics: a check list for managers -- Appendix: sources of business economics data for managers.
520 $aThis textbook introduces students, managers and trainee managers to the essence of business economics, to those concepts, theories and ideas which form the economist's tool kit.
650 0 $aManagerial economics.
650 7 $aManagerial economics.$2fast$0(OCoLC)fst01007340
650 17 $aBedrijfseconomie.$2gtt
700 1 $aParker, David,$d1949 September 28-
830 0 $aEssence of management series.
938 $aBaker & Taylor$bBKTY$c19.95$d14.96$i0135731305$n0002956790$sactive
938 $aBaker and Taylor$bBTCP$n97012766
938 $aYBP Library Services$bYANK$n1347926
029 1 $aAU@$b000013126848
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029 1 $aNLGGC$b160767946
029 1 $aNZ1$b14355439
029 1 $aNZ1$b4253751
029 1 $aUNITY$b032853459
029 1 $aYDXCP$b1347926
994 $aZ0$bP4A
948 $hNO HOLDINGS IN P4A - 252 OTHER HOLDINGS