| Record ID | ia:essentialsofmark0003mcca |
| Source | Internet Archive |
| Download MARC XML | https://archive.org/download/essentialsofmark0003mcca/essentialsofmark0003mcca_marc.xml |
| Download MARC binary | https://www.archive.org/download/essentialsofmark0003mcca/essentialsofmark0003mcca_meta.mrc |
LEADER: 01491cam 2200457 a 4500
001 ocm12039284
003 OCoLC
005 20191118100639.0
008 850913s1985 ilua b 001 0 eng
010 $a 84062328
040 $aDLC$beng$cDLC$dNLGGC$dOCLCG$dCRU$dDEBBG$dOCLCQ$dOCLCF$dOCLCO$dOCLCQ$dUKMGB$dMUX$dOCLCQ$dOCLCA
016 7 $a012328553$2Uk
020 $a0256033005
020 $a9780256033007
035 $a(OCoLC)12039284
050 14 $aHF5415$b.M223 1985
055 3 $aHF5415$b.M378 1985
082 04 $a658.8$219
084 $a83.11$2bcl
084 $aQP 600$2rvk
100 1 $aMcCarthy, E. Jerome$q(Edmund Jerome)
245 10 $aEssentials of marketing /$cE. Jerome McCarthy, William D. Perreault, Jr.
250 $a3rd ed.
260 $aHomewood, Ill. :$bR.D. Irwin,$c1985.
300 $axvi, 595 pages :$bcolor illustrations ;$c25 cm.
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
490 1 $aThe Irwin series in marketing
504 $aIncludes bibliographical references (pages 555-567).
500 $aIncludes indexes.
650 0 $aMarketing.
650 7 $aMarketing.$2fast$0(OCoLC)fst01010167
700 1 $aPerreault, William D.,$cJr.
830 0 $aIrwin series in marketing.
029 1 $aAU@$b000004204253
029 1 $aDEBBG$bBV005334676
029 1 $aGBVCP$b02338834X
029 1 $aNLGGC$b852151233
994 $aZ0$bP4A
948 $hNO HOLDINGS IN P4A - 137 OTHER HOLDINGS