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MARC record from Internet Archive

LEADER: 01156cam a22002774a 4500
001 2005000148
003 DLC
005 20090812084327.0
008 050106s2005 enk b 001 0 eng
010 $a 2005000148
020 $a0749443065
040 $aDLC$cDLC$dDLC
042 $apcc
050 00 $aHD59$b.W325 2005
082 00 $a659.2/072$222
100 1 $aWatson, Tom,$d1950-
245 10 $aEvaluating public relations :$ba best practice guide to public relations and evaluation planning, research & evaluation /$cTom Watson & Paul Noble.
260 $aLondon ;$aSterling, VA :$bKogan Page Limited,$cc2005.
300 $avii, 213 p. ;$c24 cm.
504 $aIncludes bibliographical references (p. [205]-210) and index.
650 0 $aPublic relations$xEvaluation.
650 0 $aPublic relations$xEvaluation$vCase studies.
700 1 $aNoble, Paul,$d1955-
856 41 $3Table of contents$uhttp://www.loc.gov/catdir/toc/ecip056/2005000148.html
856 42 $3Publisher description$uhttp://www.loc.gov/catdir/enhancements/fy0715/2005000148-d.html
856 42 $3Contributor biographical information$uhttp://www.loc.gov/catdir/enhancements/fy0915/2005000148-b.html